BRQ and CPFL centralize the employee experience with SuperPortal

The challenge CPFL Energia took on in partnership with BRQ was to reduce the volume of rework and the variability in employee support, with processes and responsibilities distributed across areas.

Beyond improving the experience, the operation needed predictability, with clear criteria for prioritization, monitoring and continuous evolution.

The approach, built by BRQ together with CPFL, combined three complementary moves:

First, we evolved the products that already existed in the employee journey.

Then, we created a single portal to concentrate the experience and reduce day-to-day complexity.

Finally, we structured an operating model to sustain the integrated management, with strategy, structure, indicators (OKRs) and routines.